How brands can up their game in the world of esports

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How brands can up their game in the world of esports

Esports have rapidly evolved into a billion dollar industry, but it’s still often deemed the “wild west” for brands. We speak to experts from Copa90 and 72andSunny Amsterdam about why it’s such a complex landscape, and what potential opportunities and pitfalls brands need to look out for
The post How brands can up their game in the world of esports appeared first on Creative Review.

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