Selfridges is well known for its artistic collaborations. Each year, the brand enlists a wide range of artists, designers, photographers and creatives to work on campaigns and in-store experiences –…
Category: Great Work

Great Work: Defected Records’ virtual music festival
With social distancing rules putting a stop to large gatherings, musicians, record labels and festival organisers have been thinking up innovative ways to engage with fans in the absence of…

Great Work: WWF’s Black Friday Twist
It’s just six years since Black Friday launched in the UK, but the retail event is now firmly a part of British culture, with everyone from tech companies to department…

Great Work: Specsavers, Don’t Lose the Picture
Around two million people live with sight loss in the UK – a number that is expected to double within the next 30 years – yet around half of all…