CR investigates what it takes to create a good chatbot, and why they could become an essential part of brand comms in our current culture of immediacy The post The…
Month: June 2020
Coutts is one big family in its heritage-led rebrand
It’s the first rebrand in ten years for the private bank, and happens in a much-changed financial landscape. Fintech companies such as Monzo have ditched the sober branding usually associated…
Move over data visualization. The era of ‘data simulation’ is here
On November 6, Johns Hopkins University published an article about a simulation to explore how the United States would respond to a fast-moving new virus. The subtitle, which read in…
Standards Manual is releasing a book on NASA’s worm logo
The defining rivalry in the context of space travel is most widely considered to be the space race between the USA and the Soviet Union. Yet NASA has been home…