Electric Silence is part of an ongoing series about my obsession with Dutch Football. Each piece touches on themes such as perfectionism and …
Day: 14 January 2020

This Girl Can highlights the realities of the fitness grind in new anniversary ad
This Girl Can has returned with a new spot, Me Again, which focuses on the “unfiltered reality of women being active”. From periods and cramps to juggling childcare – not…

Apple tugs at our heartstrings in new Shot on iPhone ad
Apple has been taking a more emotive approach to its advertising of late; its recent Christmas ad was widely praised for showing the human side of our dependence on technology,…

What does it take to design a toy shop?
The days of wandering down the aisles of Toys “R” Us are long gone, replaced by a new breed of shop that’s catering to kids’ digital dependence and need for…